Chevron Cars For Sale

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We came across a large stash of Chevron Cars still in their boxes. If you are looking to fill in your collection – or want to start a new one – we have cars for you!

What are the Chevron Cars?

They started in TV. They were part of an Ad campaign featuring talking cars using clay animation. The cars were used to promote Chevron with Techron.

The cars were so popular that Chevron gas stations began selling the toy cars featured in the commercials. Chevron underestimated demand for the first run and Chevron produced new models.

Although originally designed for kids, Chevron executives were surprised that adults started collecting the toy plastic cars too. Older adults are among the most enthusiastic collectors of the Chevron Cars.

It was on a sad note that in 2011, Chevron announced that due to decreasing consumer demand, the production of the Chevron Cars would be terminated. This brought to an end a period of fifteen years in which they were produced and sold.

If you are looking for a particular model – we may have it for sale this week.
Check it out here: http://stores.ebay.com/CloverCity-Sells

Call Me Disappointed by eBay’s Newest Rollout

Little disappointed by eBay’s lack of innovation this roll-out.  A shopping cart – think that was tried and buried with eBay Express… I’m glad that the eBay employees who used it liked it – and hope it offers buyers an easy way to pay – but from feedback I’ve received from new buyers on eBay – that’s not the problem. PayPal is the problem, with it’s difficult and confusing rules and regulations for the casual buyer.

About that clumping listings together in catalog. EBay will be more like Amazon, where individuals sellers are stripped of their unique selling propositions and the sale becomes only about price… Does it work for the small sellers? Check out how many items are a penny on Amazon. Can we afford to sell our goods for total bottom dollar (plus free shipping)? No, unless you have the buying power of Buy.com or ToysRus.

Which brings me to my point, eBay please stop playing catch up and start innovating!

Asking what I think might help? Here’s a few things that would help my business on eBay:

  • How about giving sellers more ability to communicate with OUR customers? eBay seems to be going in the opposite direction – blocking us for direct communication. This is great for big sellers who don’t want to pay for the additional customer service but terrible for the micro seller who can benefit from direct one-on-one communications with customers.

Examples:

  •  Provide us with coupons to our store listings.
  •  Allow us sellers to set up shipping parameters that will give buyers free shipping after a certain purchase amount – determined by the individual seller.

Right now if I offer buyers FREE shipping when buyers purchase $25 or more I have to refund the shipping amount through paypal if the buyer doesn’t wait for a manual invoice – very clunky and a bookkeeping nightmare! And, with the new shopping cart – undetermined whether we can continue to send manual invoices for purchases.

  • Improve the store newsletter feature – stop blocking us from selling and promoting OUR business.

 EBay grew on the power of the individual seller, give us back some of that freedom. I need to be able to use HTML to code photos and links back to eBay and provide my buyers with a professional looking newsletter/flyer/ sales tool. Right now it seems like eBay distrusts sellers so much that all but the very basic functions are blocked in the newsletter.
Lastly: – Based on tradtion eBay sellers have come to expect fee and site changes to be rolled out the first of the year. EBay added to our unease by simply not announcing until three months into the year…. sounds like they knew when they would announce these rollouts months in advance… why not share the date with sellers? We’re depending on a stable platform to sell on – not knowing what the schedule is doesn’t help. Especially nervewracking after the fairly major duplicate listing surprise during our busy season last year.

Facebook For Business

If you want to know about Facebook for business I did a podcast with Shawna Seigal on eCom experts yesterday – if you missded it live you can listen to it in the archives at: http://www2.webmasterradio.fm/ecom-experts/

Vendio Stores & Alibaba

Wow, I just got a tour of the Vendio stores… they just keep getting better. Will have to have Vendio Crystal back on Web Sellers Circle to show us. Oh, and the best part? They’re free!
Meanwhile, did you know they’re giving away $100.00 coupons to try Alibaba? I’m going to grab mine today!
http://www.vendio.com/vendable/2010/06/24/redeem-up-to-100-in-free-merchandise-from-vendio-and-aliexpress/

Facebook Fan Pages are effective for marketing your small business

A recent study from Rice University found that using FaceBook fan pages increases sales.

The study, based on surveys of more than 1,700 respondents over a three-month period, found that compared with typical Dessert Gallery customers, the company’s Facebook fans:

• Made 36 percent more visits each month.
• Spent 45 percent more of their eating-out dollars at DG.
• Spent 33 percent more at DG’s stores.
• Had 14 percent higher emotional attachment to the DG brand.
• Had 41 percent greater psychological loyalty toward DG.
According to Dholakia, the results indicate that Facebook fan pages offer an effective and low-cost way of social-media marketing.

You can read the whole FaceBook article here

Once you do, please come back and talk to me about how I can help you get your FaceBook page up and running!

Half Of Top Web Retailers Have No Meaningful Facebook Presence

Just read this interesting article by Mark Walsh.

Study: Half Of Top Web Retailers Have No Meaningful Facebook Presence

“With 400 million active users worldwide, it’s hardly surprising that Facebook would be the best option for retailers trying to reach consumers via online social networking sites. More than half of all online shoppers use Facebook, and among those shoppers who engage in social media, 81% are on Facebook.

But according to a new study by ForeSee Results, which specializes in customer satisfaction research, only a quarter of the top 100 online retailers by sales volume have a formal Facebook presence, and another quarter have less than 10,000 fans.”

To read the full article click here

If you are ready to add FaceBook to your marketing please contact us – we can help! We specialize in helping retailers create FaceBook Business & Fan pages. We can build your brand and get your FaceBook site online, so you can take care of your business.